Ducati Cambridge are hosting a Roadshow at Three10 Automotive

Ducati UK is hitting the road with the Ducati Roadshow once more. The iconic brand is bringing the latest bikes to selected venues across the UK this summer – and we’re delighted to announce that Ducati Cambridge is one of the hosts!

Join us on Saturday 31 May and Sunday 1 June at Three10 Automotive, the perfect location to celebrate motorcycle culture with like-minded enthusiasts.

This is your chance to get up close and personal with the latest Ducati line-up, test ride your dream bike and immerse yourself in the world of Ducati, alongside a range of other fun activities and refreshments.

Ducati test rides at this popular roadshow event are in high demand, and spaces are limited! Ensure your spot by booking in advance:


Book your test ride


Read on to discover what the perfect summer’s day has in store for you

Join a demo rideout

It’s an exciting year for Ducati, with lots of new models joining the fray. The Ducati Roadshow 2025 bike fleet will include 11 models* to ride along a specially designed 30-minute route. Including Multistrada, Streetfighter, Panigale and Scrambler models, you can discover the full list below!


Test ride schedule:

Saturday 31 MaySunday 1 June
First ride: 10am
Last ride: 4pm
First ride: 11am
Last ride: 3pm

Each test ride will last approximately 30 minutes to showcase each bike’s capabilities, as well as covering the safety briefing and necessary admin checks. You’ll be requested to produce a copy of your DVLA licence.^

The passionate rideout team bring decades of experience in track instruction, test riding across the globe and even professional racing – including circuit racing with the BSB Championship and Motocross and Enduro.

Spaces are limited, so secure your ride now!


Book your test ride


Consoles, coffee and configurators

We love Ducati events here at Ducati Cambridge. And the test rides aren’t all that you can get excited about!

Within the special roadshow pod, you can play the latest MotoGP PlayStation game and win prizes. Play head-to-head for the fastest lap time and secure theultimate bragging rights – who will make the leaderboard?

What’s more, you can enjoy premium coffee while you explore. Well be serving hot Lavazza coffee throughout the event. Relax in the soft seating area inside or at one of the tables outside to debrief your rideout experience.

Last but certainly not least… If you’ve fallen in love with your test bike, we have a large touchscreen where you can configure your dreambike. The Ducati Cambridge team will be on hand to discuss each Ducati for sale.

Don’t forget to pop into the Three10 Automotive showroom, which celebrates the Everyday Iconic with a range of historic and admired cars, bikes and trucks.

Book your place at the Ducati Roadshow 2025 today!

Get ready to feel the power of Ducati – we’ll see you at Three10 Automotive for an unforgettable Ducati experience!


Book your test ride


*Subject to availability. Each rider will be requested to produce acopy of their DVLA licence check. Rider Disclaimers to be signed by all riders.

Which bikes will be available to ride?

The Ducati Roadshow 2025 bike fleet will include 11 models* to ride. So if you’re wondering which Ducati is the best, check out the list below!

  • Multistrada V2 ST – A versatile sport-tourer with a balance of performance, comfort and technology for long-distance adventures.
  • Multistrada V4S – For riders who want to comfortably explore all paths, without compromising on the signature sports attitude.
  • Hypermotard 698 RVE – An essential, light and agile motorbike born only for fun experiences.
  • Streetfighter V4 S – A stripped-backPanigale with an upright stance, delivering raw power and cutting-edge electronics.
  • Streetfighter V2 S – A middleweight naked bike blending superbike DNA with everyday usability and sporty aggression.
  • Panigale V2 S – A refined yet thrilling superbike with race-inspired technology and stunning Italian design.
  • Panigale V4 – Part of the epic saga of Ducati superbikes, it boasts a blistering engine and aerodynamic excellence.
  • Diavel V4 – A muscular cruiser with sportbike performance, featuring a potent engine and surprising agility.
  • DesertX Discovery – Dream wilder. This off-road-focused adventure bike is built for rugged terrain.
  • Scrambler Icon – A stylish, fun and accessible neo-retro bike with easy handling and plenty of personality.
  • Scrambler Full Throttle – A statement of pure attitude, where the thrill of flat track racing meets street style.

Book your test ride