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We Ride As One recap: celebrating 100 years of Ducati spirit
We had a brilliant time at the Shuttleworth Collection Museum on Saturday 9 May, celebrating #WeRideAsOne on a very special year for Ducati.
We set off from our showroom in Fenstanton and headed to the aerodrome in Bedfordshire. The sun was shining as we enjoyed great views of the airfield and the planes on show – as well as some gorgeous two-wheeled machines, of course!
Ducati is, and always has been, a collective story. There was a great community feel at the event, reminding us that it’s the camaraderie of fellow riders that makes the ride truly unforgettable.
Past and future
2026 marked the fifth edition of the global We Ride As One event, and the Shuttleworth Collection Museum set the perfect stage for our Vindis Ducati Cambridge celebration.
Located at the Old Warden Aerodrome in Bedfordshire, the hangars display some of the world’s oldest airworthy examples of historic aircraft and beautiful veteran vehicles. A fitting spot to honour a brand that first ‘took flight’ in 1926!
100 years of innovation
The global We Ride As One event saw more than 22,000 Ducatisti come together across all five continents to celebrate 100 years of performance, unmistakable Italian style and the enduring allure of motorcycling.
The event was shared in real time across Ducati's social media channels, including special photographic compositions dedicated to Ducati's Centenary, with participants forming the number ‘100’.
July is Ducati’s official ‘big birthday’, so mark your calendars for World Ducati Week 2026! And, to mark their centenary, Ducati have set a new benchmark in engineering excellence. Introducing the Superleggera V4 Centenario, their most advanced creation to date.
Thank you to all those who attended #WeRideAsOne and we hope you enjoyed the day as much as we did.
F Vindis & Sons (Bedford) Ltd, F Vindis & Sons (Peterborough) Ltd, F Vindis & Sons (Sawston) Ltd, F Vindis & Sons (St Ives) Ltd and Vindis Group Ltd is an Appointed Representative of Automotive Compliance Ltd who is authorised and regulated by the Financial Conduct Authority (FCA No. 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows F Vindis & Sons (Bedford) Ltd, F Vindis & Sons (Peterborough) Ltd, F Vindis & Sons (Sawston) Ltd, F Vindis & Sons (St Ives) Ltd and Vindis Group Ltd to act as a credit broker, not a lender, for the introduction to a limited number of lenders, and to act as an agent on behalf of the insurer for insurance distribution activities only. We are a credit broker and not a lender. We can introduce you to a lender on our panel, which includes lenders of vehicle manufacturers. We have commercial arrangements with lenders and credit brokers which are likely to influence who we introduce you to. We are not an independent financial adviser and don’t give you any advice or recommendations. It is your choice whether you enter into any finance agreement. Our approach is to introduce you first to the manufacturer lender linked to the franchise offering you the vehicle. They will usually offer the best available package for you, taking into account both interest rates and other contributions (but we do not guarantee they do). If they are unable to offer finance, we then seek to introduce you to someone else on our panel. We will usually receive a commission for your introduction. This will be either a fixed fee, or a fixed percentage of the amount that you borrow. This may be linked to the vehicle model you choose. Lenders of vehicle manufacturers may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement. Before we propose you to a potential lender, we will tell you of the likely amount of commission we will receive and seek your consent to receiving this commission. The exact amount of commission will be confirmed before you sign your finance agreement. All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over. Guarantees may be required.